La' Mode

La' Mode Coiffure is a hairdressing salon founded in 1990 by Alex Lim who has a number of achievements winning the award for Asia's Top Fashion Hair Stylist of the year in China and the only hairdresser nominated in the Malaysia Achievement Awards.

The Backbone of La’ Mode

Having won awards such as Best Male Hair Designer and Best Hair Show Performance, Alex Lim knows that he could not have done it without his devoted team. He feels that by publishing this magazine and featuring all the hard work that they have done in the past, and continue to do, he can congratulate and acknowledge his team.

Established in 2002, La’ Mode Coiffure Studio and Academy has produced many young hair styling talents. Elmer Tay, one of Alex Lim’s first students at the academy, was sent to the Hair Malaysia competition in 2005 where he had to impress 11 judges, comprising hair industry experts and renowned artists from all over Malaysia. Not only did he excel at the competition (Elmer Tay became the Grand Winner), two years later he was named as the ‘Most Promising and Outstanding Young Hair Designer’ at the 2007 Malaysia International Hair Awards (MIHA). Elmer Tay is now a partner at La’ Mode Coiffure.

Going International

While having numerous outlets throughout the country is good at generating revenue, Alex Lim believes that providing highly-skilled professionals with the best equipment in one or two outlets is more efficient. He is convinced that while attracting new clients is equally as important as maintaining the existing ones, a hairdresser should never neglect the responsibility to improve professionally and personally. Currently, his dream for the salon and his the team is to participate in more international hair shows, get enough exposure and education, and only then start expanding the La’ Mode empire worldwide.

With enough support behind him, this entrepreneur has managed to turn the daily grind into a chance to grow and improve himself as a hairdresser, and help expand La’ Mode Coiffure outside of Malaysia. With this be-aggressive-but-stay-grounded attitude, Alex Lim definitely has a bright future ahead of him.

Services :

• hair styling
• hair coloring
• hair treatment
• hair cut